California Bone Health
Campaign for
Low-Income
Latino Mothers
Motivates Latino mothers to improve their family’s health and reduce the risk of osteoporosis through regular consumption
of 1% milk and other food sources high in calcium. The campaign uses the promotora or peer leader model to empower community members to serve as health advocates
in their communities.
California Bone Health Campaign Resources
Huesos Fuetes, Familia Saludable
(Strong Bones, Healthy Family):
Set of four lesson plans designed to be
lead by trained community health workers
(promotoras) to peer educate Latino mothers
on osteoporosis, the importance of
physical activity, 1% milk and foods
rich in calcium, and ways to overcome
barriers to bone health behaviors.